Two Bald Blokes
Director - Two Bald Blokes
“Working with Owen and his team is a real pleasure. The experience for us was positive and they really understood and engaged with us as a business.Air went out of their way to help us understand our products better and how we could best impact on our customers.”
Two Bald Blokes is an international training company that runs exciting events and learning and development programmes with a creative twist.
Their service is designed to help companies achieve their goals and objectives, through an engaging approach.
The company found it difficult to communicate their services effectively. Their strongest new business development channel was referrals; however, they needed a direct route to market, educating their target audience and potential new clients about how they’ve achieved success for likeminded businesses and how they could do the same for them.
We proposed an appointment setting campaign, designed to get Two Bald Blokes in front of decision makers. It was vital that we spent adequate time researching and fully understanding their company, so that clear messaging around their services could be communicated at all times.
This served to help prospects really understand the benefit of their services, but also help Two Bald Blokes to promote their fantastic product.
We designed a campaign that targeted larger companies, to provide bigger opportunities for Two Bald Blokes. This included a variety of different sectors, with a focus on companies who were committed to investing in their culture and people.