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This opinion piece was written by Nicolette Karides. After finding her
passion for Learning and Development, she champions the importance of team and
individual training within a business – find out more about Nicolette, here.
When it comes to training, I have often found that the main
objection I’m met with is cost and the potential loss of investment – “what
happens if we train our staff and they leave?” My response… what happens if we
don’t and they stay?”
Yes, training can be expensive and in businesses, people
come and go. However, if the training is right, the relevant benefits far
outweigh the cost. Training is vital in the workplace as it aids both personal
and company growth. Training also makes employees feel valued and invested in, resulting
in a happy environment and increased productivity.
Training can benefit company growth in numerous ways:
- Best practice: Training expands the
knowledge base of all employees within a company. By sharing best practice
within the company, all employees understanding of procedures and processes and
how to deliver a high standard of quality, can then be replicated daily and
maintained throughout the entire team.
- Consistency: Best practice goes
hand-in-hand with consistency. With constant and relevant training from day
one, all employees should receive a solid foundation of knowledge, which can
then be built upon. With this foundation, all employees will possess the tools
and knowledge to carry out and deliver work of the same outstanding standard
- Motivation: It is important to keep
employees motivated as it has a direct effect on productivity. An
increase in motivation will directly increase the productivity of employees and
their overall performance as well as that of a team. In turn, this will
generate more return on investment (ROI) for the client and the company,
representing the importance of investing time and resources into training.
- Employee satisfaction: Morale is high when productivity
and performance throughout the company are strong. This coupled with personal
achievements brings employee satisfaction, whereby employees are happy and feel
valued, in turn they perform well. It’s a full circle that all stems
from and starts with training.
- Weak areas: Identifying and addressing
weaknesses in a company presents the opportunity to carry out refresher
training or upskill sessions to educate and share knowledge. This ensures that
everyone is comfortable in what is required from them and the level of
performance is once again maintained.
- Collaboration: We all know that ‘two heads
are better than one’. It makes sense then to share knowledge and
experience, both within specific teams as well as between them. Coming together
to help one another, as well as bringing different perspectives and opinions
can sometimes be beneficial for everyone involved and helps to present various
aspects of the company in various ways. This can be a training lead
collaboration, whereby everyone can learn and benefit while also feeling like
they have a voice.
- Reduced employee turnover: When employees receive the
relevant and correct amount of training, they should feel more comfortable and
confident in the workplace being able to carry out all aspects of their role
with ease. Thus, reducing anxiety, unhappiness and a desire to leave the
Training doesn’t always need to be delivered in-house. At
times it is necessary to seek out external guidance and assistance. External
training really helps with:
- Access to expertise: When specific
training is required, it is always best to go directly to the source and get
the experts in, as they will know all the relevant information and the current
tips and techniques being utilised and will be able to share best practice.
- Fresh look: External trainers may be able
to provide valuable insight into inefficiencies within the company and help us
to see opportunities for improvement that we could implement smoothly and
efficiently. By bringing in an outside view, they can suggest changes that we
may have otherwise not been aware of or thought of.
- Stretching our comfort zone: External
trainers who are new to the business get employees stepping outside of their
comfort zones immediately, as someone new is around.
When our comfort zones are stretched, we find
it fosters creativity making us more flexible and adaptable to unexpected
change. It also motivates us and increases our overall productivity and
So, if you’re considering implementing a training programme
for your team, give it a go, you’ll only know once you try – ‘the proof is in
the pudding’ so to speak.
Opinion Piece by Nicolette Karides, Learning and Development Coordinator at
Air Marketing Group