Air Marketing welcomes new Commercial Director Neil Clarke to the team

Neil Clarke has joined Air Marketing in the newly created position of Commercial Director. This is a landmark hire for the fast-growing, Exeter based outsourced sales agency. Along with their recent brand and website launch, this marks a new chapter for Air as their brand matures in line with their client base and track record.

Neil joins Air from the CPI Group, one of Europe’s leading print production and multichannel marketing services companies and brings with him a wealth of experience delivering innovation to household names as well as an exceptional track record in sales leadership. As Commercial Director, Neil will be responsible for controlling Air’s top line, taking a strategic approach to revenue growth, sales and marketing and Air’s service offerings as we plan to diversify the services offered to our existing and new client base.

Founder & CEO, Owen Richards, welcomed Neil to the team, “We’re delighted to have Neil on board, he has a huge part to play in achieving our goals in 2021 and beyond. This represents a focused and strategic hire for Air. I look forward to working with Neil and the executive team over the next few months to drive our vision forward, and I can’t wait to see the innovation he will bring to our talented team.”

Neil is looking forward to a new challenge, he said: “I can’t wait to get started. I’m really passionate about delivering a step-change in customer experience, building trust and creating long-term customer relationships. Air’s culture reflects my own values, I’m excited to seize new opportunities, bring a fresh perspective and see how far we will go.”

About Air Marketing 

Air Marketing was formed because Founder & CEO, Owen Richards, saw a gap in the market and huge potential for professional, elite, outsourced sales services. From the outset, Owen was driven to find likeminded individuals who shared his passion (and obsession) for sales, while bringing their unique talents to the culture. In 2018, Air’s sister company Roots to Market was formed, providing clients with marketing strategy and execution. From those exciting early days, Air has grown and evolved into an organisation with an extraordinary blend of talent and experience. Air has proven processes, a strong focus on team development and a commitment to intelligent and transparent data reporting that has inspired successful long-term client relationships. Air learns to breathe the same air as our clients, understand their business and accelerate their sales success.

Lead Forensics Webinar – Delivering in 2021: Setting your team up for ultimate success

Lead Forensics brought together four of the brightest minds in business who will be giving you their top tips for success in 2021, including:

This 45 minute webinar covers:

  • What an effective team looks like
  • How to best navigate unexpected change
  • How to plan yet also pivot effectively
  • Where to focus and what to measure
  • How to motivate and empower your team in a remote working environment

Sales Confidence’s Sales & Revenue Leaders Event – 20th January 2021

Not only are we Gold Sponsors of Sales Confidence‘s first Sales & Revenue Leaders event of 2021, but our Founder & CEO, Owen Richards, has co-hosted the online event with Sales Confidence’s very own James Ski!

Speakers and topics for this event include:
Matthew Blanchard, VP EMEA, Varicent: Plan for Anything, Be Ready for Everything
Penny (Hill) Orme, Global Commercial Director, iManage: 3 ways to increase chances of success in your first VP Sales role
Neil Ryland, CRO, Peakon: Best ways to drive sales team engagement, development & pipeline in 2021
Andy Whyte, Sales VP, Branch and Author of MEDDIC – Is MEDDICC just another Sales Methodology?

Why watch?
You will gain the knowledge and insight that is necessary to confidently and competently lead your organisation.

Who is it for?
– Sales Leaders (CROs, Sales VPs, Sales Managers)
– Revenue Leaders (Marketing, Sales Ops and Enablement)
– SaaS Founders and Investors

When Unicorns Fly Podcast – Should you be considering outsourced SDRs?

In this episode, Thomas Hudson & Jeevan Sunner of When Unicorns Fly welcomed our Founder & CEO, Owen Richards, to discuss the benefits and costs of integrating outsourced sales development representatives (SDRs) into your team. They specifically went into detail on what to expect from an SDR, how to stay involved in the process and tracking your sales metrics.

Key topics covered:

  • Expectations for outsourced sales development representatives (SDRs)
  • Benefits and costs of outsourcing this function
  • Tracking your key sales metrics
  • A journey through onboarding and the ongoing relationship between founder & agency

Check it out here or listen below.

The Sales Topics Podcast – I am a brand new Outbound SDR. How do I start?

Are you a new outbound SDR and looking for valuable advice on how you start? Check out our Founder & CEO, Owen Richards‘, recent podcast with Ryan Reisert here or listen below.

They discuss some of the innovative ways that we manage an SDR function for our client base and internally for ourselves too.