What is the science behind inside sales?
In this, our third vlog, Owen, Simon Murthwaite and Simon Scott-Nelson discuss the metrics, the science and the maths behind inside sales. From A/B testing data through to the actual conversions of a lead to a sale, they discover that telesales is far from a scatter gun approach!
Have you you considered each step of the lead journey process from prospect to client? How do you nurture your leads and keep track of the journey?
‘48% of businesses say most of their leads require “long cycle” nurturing with many influencers’. (Ascend2)
Have you got your lead journey clearly mapped out?
‘Companies that excel at lead nurturing generate 50% more sales at a 33% lower cost’ (Forrester, 2014).
Click on the below to view this infographic that easily walks you through the entire lead journey process from prospect to client.
Our client portal means you have access to your live time campaign results at any time of day, on any device.
Watch our client portal demo to find out more:
Temperature checking your sales prospect will give you an indication of their feelings without asking for the sale. But what is the best method to do this? Take a look at our latest video to find out how:
Whether you’re already a client or considering using us, we aim to give you confidence in our operation and provide guidance for yours. When it comes to GDPR, there is already enough confusion, so we’ve decided to use plain English to explain how we have got ourselves ready. We have created a GDPR Readiness Statement which is not going to confuse the matter, only make it easier to understand.
Please take a few moments to read our GDPR Readiness Statement to fully understand the changes that have been made/are being made by Air in preparation for GDPR.
You can find our GDPR Readiness Statement here.
If you have any questions about how you can better prepare for the GDPR, just let us know, we’re happy to help.
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